Daily Cookie


HORSING AROUND IN MUSIC CITY
April 17, 2015, 7:21 pm
Filed under: Career, Events, Friends | Tags: ,

horsingaroundbootslisteningroom

Howdy from Music City, USA!

This is my 4th trip to Nashville and I discover more things that I love about this place every time. Believe me, I am not  becoming countryfied and won’t be swapping my AG’s for some Cinch (just learned these are “the” known Cowboy jeans) anytime soon, but I do enjoy some good Southern comfort food and the sights.

My job takes me to a new market every year to site, plan and produce an annual event for Microsoft US Public Sector. This is yet another reason why I love what I do. Being on the road as much as I am is tough, but it allows me to meet tons of interesting people and experience many things  that I probably would not normally do as an east coaster. For example, hot chicken! A local specialty which is basically fried chicken that has been seasoned with a secret blend of everything HOT!

This trip I have sited over 29 restaurants, coffee shops and bars looking for the perfect venues to host several dinners and parties for my client later this summer. I call these my “Retail Safaris”. I basically set up camp in a city for a day or two and absorb as much of the town possible. This entails researching or stumbling on the tourist hotspots, learn where the locals eat and hang, what is trending, where to go for live music, where is the best shopping, what is a cultural must see and so on. It can be exhausting, but super fun too. Today I visited many of the places I see on the hit show Nashville and felt like I was in the music industry sitting at a sound board at Ocean Way Recording Studios. Yee haw!oceanway

My goal in these retail safaris is to find options that provide true local flavor, fun entertainment, great food and places that are bursting with charm, energy and endless opportunities.

Past years and prior event experience has taught me how to move in and out of these places like a pro and with an eye for detail and ear for excitement. But it is always beneficial to have a local opinion as well and I find these are the most opportune times to work with a DMC (Destination Management Company). Together you will maximize your time and your client’s dollar.

Now it’s time for me to go off and do some more exploring with 3 friends who are en route from the Northeast and about to join me for a girls weekend.

Bye y’all!

Advertisements


TO THEME OR NOT TO THEME
April 8, 2015, 1:27 am
Filed under: Events, Fashion, Style | Tags:

solidgoldsolidgold3goldgummies

Last week I produced an event for New England Venture Capital Association, one of my favorite and super cool clients in Boston.

I chose to highlight this particular event because people are always asking about theme parties and if they are a draw or turn off. In my opinion, theme parties have made a big come back. Before everyone wanted to be cool and that translated to uber chic, minimalist and sleek.  That vibe still works for sure, but I feel things have loosened up a lot.

Golfing and playing poker arnevyprepe activities, not theme events.  When I say something is themed, I am not talking about your standard, run of the mill “theme” events like the overdone Casino Night.  I am referring to the types of events that guests look forward to, spend weeks scouring the internet for the best costume and fully embrace the chosen theme down to the smallest details.

They become an anticipated annual event and when done right, provide tremendous client and customer satisfaction, deliver some fantastic photo opps and offer up the best bragging rights for years or at least until the next one!

The Pre Party as we simply named this one, was a preview to a major awards show coming up in May and had two goals: to announce this year’s finalists which were also featured in Bostinno and to get everyone fired up for this year’s theme, SOLID GOLD.

Print

We put the midas touch on all and created a gold entrance, used the now famous Instagram-like gold sequined photo back drop, employed Manicube to paint gold and glitter flare nails and had a Tarot Card reader on site to read everyone’s golden futures. We even added a gold mobile candy bar as a special treat.

Now the real work begins, we need to top last week and most importantly top last year.

Theme parties can be a blast. Pay extra attention to the details and the promotion. The more you are excited about the them, the more your guests will be as well.

I am going to start searching for my outfit now. . .

What I wore to The Pre Party:

@AutumnCashmere black cropped sweater

@OhneTitel pleated silk and leather skirt

Zebra lame black and gold metallic @JimmyChoo pumps