Daily Cookie

March 3, 2016, 2:53 pm
Filed under: Career, Personal, Sanity | Tags: , , , ,

flightGreetings from the sky. I read a recent post from a fellow blogger that resonated with me because we both have to travel all the time for our jobs and share a fear of flying. Of course she is a well-paid (and even better well-dressed) fashion blogger who was on her way to Paris with many show invites to PFW, and I am just an event producer doing my thing. To find out she was afraid of flying too made me feel a little better.

Here I am sitting on a JetBlue flight on my way to Miami for both work and play – well okay one day of work but nonetheless, I am in the friendly skies again. The plane just started to shake (a lot) and the Captain came on asking us to return to our seats and fasten our seatbelts. I immediately tense up, look out the window for any visible signs of bad weather and grab whatever I can to hold on to (in this case its my laptop). Michael (my hubby who remember is the quick and efficient packer and very experienced and obnoxiously calm flyer) just leaned over from across the aisle and mouthed to me “OMG,”  which of course was a joke, but just fueled my fears even more. Welcome to my world. Its either that or he sends me statistics about flying, how turbulence is nothing to be afraid of, blah blah blah.

None of which helps when you are smack in the middle of rough air.

Normally I travel with my “airplane medicine” as one of my BFFs and esteemed doctor friends Alex calls it. But today’s 7AM flight time and the fact that once I land I am representing a well respected client and in back-to-back meetings straight through dinner  didn’t really warrant the meds. Hence I remembered what Sophie would do. The only problem is that in my frenzy to wrap my week and prep for this trip, I forgot to download the meditation app she recommended.

I am going to do that as soon as I am safe on the ground. Now If I could only shop her closet,  I am sure that would eliminate more of my fears too.

And just like that, the seatbelt sign went off and the wonderful JetBlue pilots found us some smooth air. The Captain came on again and this time told us to sit back and enjoy the flight. I wonder if they read my blog?

#jetblue, #blogging, #meditation, #Miami, #ensono

Happy New Year
January 27, 2016, 6:43 pm
Filed under: Events, Fashion, Style | Tags: , , , ,


Mea culpa, mea culpa, mea maxima culpa.

It has now been over 6 months since my last post. In that time, I am guilty of producing 6 major events – one in Nashville, three in Boston and two in NYC – and none made it to the Daily Cookie. Plain shameful.

With that out of the way, its time to start anew (again). And I have decided to make blogging a resolution. My strategy here is if I put it in writing I might stick to it. Plus I have a new team of interns that appear to be social media gurus so we are positioned to share a lot. That is your warning.

2016 promises to be a very busy year for Front Row. We have started working with a few new clients and look forward to executing our annual events too. Our events will take us to Washington DC, Boca Raton, Las Vegas and NYC. And we have a good amount of home grown ones here in Boston too.

When recently interviewing this semesters interns, I realized I was commenting a lot about themes (which you know by now we love) and truly embracing where you are to help maximize the destination event’s potential.

So this year many of our posts will be targeted at exactly that. And I would like to take this time of year for new opportunities to reinvent a fun category to the Daily Cookie – What to Wear Where. This will focus on either my day to day inspiration or what I choose or recommend to others to wear to a specific event.

We will put together outfits, guides, where to find the inspiration or pieces, a few treats and a hot list of the most anticipated events (produced by Front Row of course) for 2016.

The future is bright.













Daily Cookie Redux
March 29, 2015, 9:23 pm
Filed under: Blogroll, Personal | Tags: , ,

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Hello and thank you for visiting my blog.

I am Christine and live in Boston. I have been an event producer for over 18 years now and I love every minute of it.

It was only after working some pretty cool events over the past five years that I realized I really missed writing about these experiences. Obviously there are many other amazing event producers and bloggers out there, but I am not always convinced how real they are. I am personally drawn to and inspired by the personal style elements: the ones that really made me feel like I was at the event and/or like I really knew the person.

With that in mind, I jumped in with both feet and seven years ago I tried my hand at it myself and started the Daily Cookie. I published my first welcome letter back in 2007 and after just re-reading it now, I have determined that not much has changed about me. On the other hand, my company, Front Row Associates, has grown like a weed.

I wish I had a more exciting story about my blog name. Truth is way back when, the Mayor’s special events director called me Cookie and it stuck.

Over the past 5 years, my events really became my full time job. I suppose it was a natural progression. My husband Michael and I do not have children and instead, my priority became my business. I’m not saying Front Row wasn’t important before but as the years went by, my priority became elevated.

My blog and posts on various social media outlets always resulted in many questions about style, resources, technique and ideas. I would love my blog to not only be a part of me but to also serve as a tool for anyone that visits.

Living and working in Boston has many benefits. There are all those championships for one and the sense of community here provides the perfect roots. But I love to travel and am very fortunate to be able to do so. Being an event producer is a very interesting and fast paced profession. This comes with great opportunities. I have the chance to work with some of my favorite influencers, brands, causes, athletes, actors and expand my business. I get to dress up, take control and sometimes help change the world.

Having your own business is truly the best self motivator. Thank you to all my wonderful clients and friends who have helped me along the way. Going forward, I hope Daily Cookie makes you proud and I encourage you to provide feedback and let me know if there is anything you would like to read about.

In the meantime, I promise to share everything about my events – the who, the what and of course, the wear.

Welcome to the Daily Cookie Redux.